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Wool Fiber Characteristics

DURABILITY AND RESILIENCE Each wool fiber is a molecular coilspring making the fiber remarkably elastic. Nature has folded the chemical polypeptide chains back upon themselves in such a way that they act like a coiled spring which elongates when it is extended and...

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Air Quality & Allergen Reduction Tips

Reduce Bedroom Allergens We have had at least two families that have had good results minimizing allergy symptoms by replacing their down bedding with wool bedding. According to them, the improvement was remarkable. Down can harbor lots of allergens! Here are a...

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ROGUE RECYCLING

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The Seven Sins of Greenwashing

Green-wash(grēn' wŏsh',-wôsh' ) -verb: the act of misleading consumers regarding the environmental practices of a company or the environmental benefits of a product or service. SIN OF THE HIDDEN TRADE OFF A claim suggesting that a product is ‘green’ based on a narrow...

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